Mock Business Report for ABC Agency for Blog

        One very worthwhile assignment this past year was creating a proposal for a company, utilizing three styles of formatting.  One was a written proposal; another was a PowerPoint presentation with which to present in front of an audience; and the last was a video with voice narration of that same PowerPoint presentation. Taken from a real life scenario, this assignment was an enjoyable challenge, particularly as it had a very successful outcome with the actual company.

Public Relations Proposal - To Accept or Reject Mighty Casey as a Client (Satire)

Casey at Bat

This public relations proposal has been prepared by Allyson M. Allo, junior public relations

officer, for the firm Major Enterprises, Inc. (hereinafter called “the Firm”).

SUMMARY

As requested by the Firm, the following public relations proposal for accepting or rejecting a client has been devised in order to assist the Firm in determining ultimately whether or not proceed with developing and maintaining a public relations strategy to promote professional baseball player Mighty Casey (hereinafter called “Casey”) in a positive light to the media and general public. I am of the opinion that the Firm should not take the account and will lay out the justification for such a position.

SITUATION ANALYSIS

What is presently known about the proposed client, Casey, is that he has been under contract with the Brooklyn Dodgers baseball team as their pitcher for the past three years.  He is currently under suspicion of having used steroids and other performance enhancing drugs, but to date has not been charged.  There is currently also intense media interest in the case.